Liftoff with Jeanniey Walden Brings Years of Business and Personal Insights to Viewers Around the Country
From groundbreaking executive roles to launching tech start-ups, Jeanniey Walden’s career has taken off in many different directions. Her latest role as Executive Producer and television host on her own show, Liftoff with Jeanniey Walden, is helping others accomplish their personal and professional goals.
Jeanniey graduated from the University of Pittsburgh, her hometown, with a master’s in teaching. Upon finding that the teaching market was saturated, she landed a job at JCPenney, where she quickly learned just how much teaching skills are transferable to the business world.
In fact, she still infuses all the elements of teaching into everything she does, a philosophy that she calls AIR – authentic, inspirational and relatable. “I believe every communication we have should be filled with AIR, and if you do that, you can’t go wrong,” explains Jeanniey.
During her tenure with JCPenney, Jeanniey worked with the board and other executives when websites and email were just becoming a thing. She then made a move to New York City to start the first e-mail marketing division of an advertising agency for Grey Direct.
The move proved to be monumental. This role was transformative for the marketing and agency industry, and it was equally as groundbreaking to be a woman at the forefront of this new frontier.
This mom of two who resides in Rumson, New Jersey, would eventually start working at Ogilvy, start several transformational businesses and become president of an independent film company. Even now, she serves as the current interim head of marketing for Rite Aid. “I am always looking to transform the way that businesses communicate with their customers.” Her start-up highlights included working with cutting edge start-ups, Zinio, and DailyPay.
Always trying to help others, Jeanniey started Liftoff with Jeanniey Walden to bring business and lifestyle tips to the masses. In addition to airing on CW Tampa and CW Atlanta, as well ONNJ, the show is about to be nationally syndicated this spring and will soon be broadcast on WLNY-TV.
“Businesses invest so much time and money into helping others yet sometimes the messages don’t make it to those that need to hear it the most. After COVID, we’ve all gone to a work life blend. Liftoff helps everyone improve their personal and professional lives. Guests range from entrepreneurs to authors, celebrities, chefs, and body language experts. We’re even interviewing a company running front line operations in Ukraine that hand-delivers items to those in need. This all follows my concept of AIR and is meant to be inspiring.”
You can also find Jeanniey’s jewels of wisdom on her podcast, Liftoff Journeys, which interviews successful people about what drove them to achieve their dreams. She has even won an Empowered woman of the Year Award by the IAOTP and can be seen on the American Express website as a success story – and there is lots more to come.
